We can’t quarantine forever; the results would be disastrous for both our mental health and our economy. As the severity of the COVID-19 pandemic begins to lessen, we’re seeing businesses slowly take steps toward returning to life as we knew it before – or at least, as close as possible.
To get back to business smoothly and safely, businesses need to focus on three main things: safety, communication, and technology. Digital signage can help with each of these.
Safety First
It should be a no-brainer that any business looking to reopen should prioritize public safety and follow the lead of health authorities in continuing to fight the spread of COVID-19.
Employers should ensure that all staff and visitors at your office, store or work space are keeping a safe distance from each other and wearing face masks. Many places have even come out with branded face masks and use these safety measures as an opportunity to create brand awareness while helping fight the pandemic.
Having clear reminders about health and safety guidelines throughout your workplace will make your transition back to work so much easier.
Digital signage can be a great tool to add to your pandemic-fighting arsenal. It’s a contact-free way of updating your business displays at a low-cost. Now more than ever, it’s important to switch away from printed posters and flyers that take a lot of time, money, and physical contact to update. With digital signage in place you can easily manage your screens remotely from any device, so you can update your screens from a safe distance in no time.
Safety standards are necessary but won’t make any difference if they aren’t clearly passed along to everybody involved. Your new safety standards must be communicated to any contractors, employees or other staff that work at your business. This can be done by updating your digital signage, sending out company-wide emails, or holding information sessions. Don’t forget about suppliers and guests that visit your organization.
Using digital signage in your lobby, break rooms, sales floor, and other central locations in your business will help you standardize your messaging across all audiences, whether that’s employees, customers, or business partners.
If your business has a storefront or you’re offering in-person appointments, your customers are probably wondering what that experience will look like right now. You need to answer their questions before they even voice them. It’s the best way to appear prepared as you welcome customers back into your business.
Tell your customers what your new hours of operation are, what services you’re offering right now, how they can book their appointments, and how long the wait times are. What better way to do that than with digital signage?
Digital signage is an indispensable tool when you’re reopening your business. With government rules and reopening regulations changing rapidly, your business needs to stay on top of changing rules.
Digital signage solutions like the solutions provided from EDN help clearly communicate new regulations and updated information to your visitors and employees, you can provide a sleek and modern feel as opposed to old paper flyers that are expensive and wasteful.
For those looking to boost their customer and internal communication plan, Electronic display Networks has easy-to-use digital signage platform to get your point across. To find out more about how digital signage can help you reopen your business call EDN today at 850.432.8080.
Call us at our office in Downtown pensacola at 850.432-8080 or send us a message via our contact form!
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